What is Voice Search
Optimization?

Voice Search in India — The Numbers

India is the world's fastest-growing voice search market. Consider these facts:

• Over 500 million active voice search users in India in 2024
• Voice queries are growing at 270% per year in India
• Indian users make voice searches in English, Hindi, Tamil, Telugu, Bengali and more
• 71% of mobile users prefer using voice search over typing
• Voice searches are 3x more likely to be local — "bakery near me", "doctor in Koramangala"

Despite this, fewer than 2% of Indian business websites are optimized for voice search. The gap is enormous.

How Voice Search Works

When you ask your phone "Hey Google, find me a web designer in Delhi under 10,000 rupees" — here's what happens in less than a second:

1. Your voice is converted to text by the assistant
2. Google searches the web for the best answer to your question
3. It looks for content that directly and clearly answers the query
4. It reads one answer aloud — usually from a featured snippet or AEO-optimized source
5. If there's a local result, it shows the business card with address, phone, hours, and website

Your goal: be the business that gets read aloud in step 4, and appear as the local result in step 5.

Voice Search vs Typed Search

Typed: "web design Delhi cheap"
Voice: "What is the most affordable web design company in Delhi that delivers quickly?"

Voice searches are longer, more conversational, and question-based. Your content needs to match these natural language patterns. That's exactly how QX137 structures website content.

Technical Voice Search Optimization

Speakable Schema Markup

The SpeakableSpecification schema is a direct signal to Google and voice assistants: "This content is suitable to be read aloud." QX137 applies this to your key page sections — your intro, value proposition, and contact details.

FAQ Markup for Conversational Queries

FAQ schema structures your content as question-answer pairs — exactly how voice searches work. We build comprehensive FAQ sections optimized for the conversational questions your specific customers ask.

Local Business Schema

LocalBusiness JSON-LD schema gives voice assistants structured data about your business name, address, phone, hours, and service area. This is what powers "near me" and city-specific voice results.

Page Speed — Critical for Voice

Voice assistants strongly prefer fast websites. Google explicitly notes that slow sites are less likely to be selected for voice answers. QX137's React websites load in under 500ms — putting them firmly in the "fast enough for voice" category.

HTTPS — Mandatory

All voice search results come from HTTPS-secured websites. Your website must have an SSL certificate. All QX137 websites are deployed with HTTPS as standard.

Conversational Content Writing

We write page content that answers real questions your customers ask — in natural, conversational language. "What does a custom website cost?" "How quickly can you build my website?" "Do you work with small businesses?" — answered directly, clearly, and prominently on the page.

Voice Search for Regional Indian Languages

Google Assistant and Siri now support Hindi, Tamil, Telugu, Bengali, Marathi, Gujarati, Kannada, and more. Voice searches in regional languages are exploding in tier-2 and tier-3 Indian cities. Content that reflects how businesses describe themselves in regional language contexts — even when written in English — ranks better for these multi-lingual voice queries.

Also Read

→ What is GEO (AI Search Optimization)?
→ What is AEO (Answer Engine Optimization)?
→ What is SEO?